Perron Financial Group

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It’s always great when you have a group that want to make the most of their website, and Perron Financial Group really has done exactly that.

After having done some great work with Kim Payne to better understand and communicate their value to clients, Perron needed a new website to convey their reinvigorated message.

To name a handful of key ways they went above and beyond:

  • Podcast – They run a regular podcast which we’ve fully automated into our website. After they upload their podcast to Spotify’s AnchorFM, the image, excerpt, and playable preview all appear automatically on their site.
  • Google Reviews – Perron also took a strong leaf from the esteemed Michael Back and integrated their Google reviews into their website, bringing authenticity and SEO benefits to their homepage.
  • Blog – Using a mix of externally sourced and internally generated written content, they get a perfect mix of views that get delivered to their clients multiple times per month.
  • Mailchimp automation – We set up an automatic email round-up that runs once a month, sharing links to the Perron FG podcasts and blogs directly to client and prospect inboxes, all without lifting a finger.
  • eBook lead magnet – Have produced a handy eBook, visitors have good cause to take a look, engage, and sign up for that very newsletter.

We could go on, but at the end of the day, this website is a fantastic example where content is leveraged to build trust and engage visitors, so they can engage on their terms. From our end, we’re proud to have built a system that isn’t just great for visitors but runs itself day to day.

Our company has been working with Simply Advice Websites since 2019. Great design team and quick turn around on all projects and requests. Their web design team is very knowledgeable; any changes, updates or modifications we need on the website, is always taken care of by Patrick and the team. I would highly recommend Simply Advice Website to anyone who is looking for a professional web designer. – Kye Harris