Circle Finance Group

We thoroughly enjoyed bringing Circle Finance Group’s website to life, creating a modern and engaging website for Michael Lawes’ new business.

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Project goals

Michael, the founder of Circle Finance Group, aimed to establish a digital presence for his new mortgage brokerage business that goes beyond functionality. The goal was to create a profoundly user-centric website that builds trust, engages prospective clients, and reflects Michael’s personal and professional values.

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Our approach

We collaborated closely with Michael to design a website that combines ease of use, trust-building elements, and strategic functionality to create an outstanding client experience.

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Mobile-first design

Recognising that smartphones are key decision-making tools, we designed the website with a mobile-first approach. This ensures prospective clients can access essential information and contact Michael effortlessly, no matter the device.

Personalised imagery

To establish an immediate connection with visitors, we incorporated visually engaging imagery, including a family photo of Michael with his wife and children. This human touch builds relatability and trust, crucial in an industry that relies heavily on relationships.

Google Reviews integration

We integrated Google Reviews to enhance credibility and trustworthiness while improving the website’s SEO. This feature showcases the positive experiences of previous clients and reinforces the value of Circle Finance Group’s services.

Clear call-to-action

A prominently positioned call-to-action invites visitors to schedule an obligation-free meeting with Michael. This serves as a seamless first step for prospective clients to explore the benefits of working together.

Dynamic content

We incorporated key elements, including blog articles provided by 99content, and user-friendly get-in-touch forms to enhance engagement and provide ongoing value to visitors.

Thanks for all of your terrific work. The website looks amazing and has given me a brilliant platform to launch the business

Michael Lawes, Mortgage Broker and Director

Circle Finance Group

The result

The new Circle Finance Group website positions Michael’s business as approachable, trustworthy, and client-focused. Its mobile-first design, engaging visuals, and intuitive functionality create an outstanding user experience. The platform not only reflects Michael’s clear vision but also sets a strong foundation for the growth of Circle Finance Group, ensuring a lasting impression on every visitor.

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Ready to stand out online?

1

Align and define

We’ll connect via Teams to understand your business, goals, and timeline.

2

Start building

From gathering materials to reviewing designs, we’ll guide you every step of the way.

3

Review and launch

We'll bring your dream website to life, providing 1:1 training so you can manage your site from day one.

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